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Trivago Illustration System

We’ve joined forces with DesignStudio todevelop the Illustration System for the worldwide rebranding of Trivago.

The idea behind this is an Illustration system that could be scalable and customisable for different needs at different moments. We came up with a style with a balance between a digital/physical feeling through a hand-drawn stroke texture and slightly geometric forms.

Search, Compare & Save.

It sounds like the mantra of Trivago, one of the biggest Hotel Search Platforms in the world.
To be every traveller’s first choice for finding their ideal hotel & the best price.


DesignStudio was in charge of a global rebranding and needed our help to bring the brand to life



The style is a balance between a digital/physical feeling through a hand-drawn stroke texture and slightly geometric forms.

We’re building up on the concepts that made Trivago a strong global brand. It’s a mix of where we’ve been and where we’re headed. This isn’t just an aesthetic upgrade; it’s our way of standing out in the competitive travel market, ensuring we cut through the noise.

Jasmine Ezz, CMO at Trivago

A Scalable & Customizable System for Different Needs.

Credits

Client

Trivago

Agency

Design Studio

Creative Direction

Carmen Angelillo, Guido Lambertini & Rodier Kidmann

EP

Agusta Timotea

Art Direction & Illustration

Rodier Kidmann

2d Promo Animation

Jaume Mestre

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