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RSA - Cathy O'Neill on algorithms.

We were commissioned by the RSA London to develop an animation to go along the words of the always amazing Cathy O’Neil. She is a kickass mathematician and In this excerpt she focuses on algorithms, how they have an effect on us and how they are not as fair as we’d like them to be.
It was incredibly fun to work on this, using lots of different styles and techniques. It felt especially good to do it with Cathy’s wise words.

Hope you enjoy it and maybe learn a thing or two!

Styleframes

Credits

Direction

Niceshit Studio

Agency

RSA London

Words

Cathy O’Neil

Design

Carmen Angelillo, Rodier Kidmann, Guido Lambertini

Animation

Guido Lambertini, Carmen Angelillo, Rodier Kidmann, Leo Campasso

Sound Design

Lola Richter

Intro & Outro

Cabeza Patata

Sound

Anthony Ing