We teamed up once again with our fantastic partners Jelly London to deliver a clean yet energetic animated film to tease Bose’s AR offering.
They are well known for providing the sharpest and cleanest sound to your ears via their beautifully designed products and have done primarily photo-led campaigns to date, so for this teaser we wanted to continue on with the finesse and stylishness of their existing campaigns and deliver a flowing, clean, and elegant graphic style, with seamless transitions to guide the viewer along this 1-minute journey.
We’re happy to share this one, a perfect blend of 3D, motion graphics, and frame-by-frame animation along with a fantastic soundtrack we created to tie it all together. Please enjoy!
Scroll down for a full case study, process, and some really cool unused shots!
“These Glasses with motion sensors can guide your path with directions and distance measures.”
A perfect blend of 3D, motion graphics, and frame by frame animation
We loved to create a hand-drawn style that works perfectly for a commercial scope, such as this city cleaning and awareness campaign.